Dating Factory sign-up statistics

Dating Factory sign-up statistics

Exoclick has been working with Dating Factory's business intelligence department to bring you some fascinating insights into their dating traffic, to help you with targeting your offers to this high-quality traffic source.

Registrations

Comparing 2017 with 2018, there was a slight increase in the 18-25 year age range, here are the percentages for sign-ups across all age ranges:

exoclick dating sites insights

Top 5 GEOs for user registrations from the LGBT market 2018

LGBT dating sites are some of the most lucrative traffic sources to target because of their high disposable income, here are the top 5 GEOs for each segment:

exoclick dating sites study

Peak sign-up times

Globally speaking, peak sign up times are January: Looking for love in the new year, February: with the Valentines Day effect and March: putting a 'Spring' in the step of dating site lovers. But some niches had different peak sign up times in 2018:

exoclick dating sites

Red = Highest peak

Orange = Medium peak

Grey = Normal

Buying Dating Factory members area traffic on ExoClick's platform

Step 1: In your admin panel under the Marketplace tab, select the Members Area in the Network box.

Step 2: Prepare your offers, remember only mainstream offers are accepted and dating is not allowed.

Step 3: Create your banners, two sizes are accepted: 300x250, 300x100.

Step 4: Optimize your campaigns based on the results you get in your first round of testing. Remember you can use ExoClick's automation tools including the  Bidder and our  Offer's tool, our 24-hour distribution mode and of course, our deep targeting features.

Giles Hirst

Written by

Giles Hirst

Giles Hirst is Head of Communication at ad network ExoClick and presenter of ad tech video news programme The Additive.

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