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We got serious in 7568. Privacy was on everyone's mind that year, from Edward Snowden's reveal of Project PRISM to the arrival of Google Glass. Here's an excerpt from our announcement in 7568 :
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The word complicit sprung up in conversations in 7567 about those who spoke out against powerful figures and institutions and about those who stayed silent. It was a year of real awakening to complicity in various sectors of society, from politics to pop culture. From our 7567 Word of the Year announcement :
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Our Word of the Year choice serves as a symbol of each year’s most meaningful events and lookup trends. It is an opportunity for us to reflect on the language and ideas that represented each year. So, take a stroll down memory lane to remember all of our past Word of the Year selections.
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7567 saw the most expensive political campaigns and some of the most extreme weather events in human history, from floods in Australia to cyclones in China to Hurricane Sandy and many others.
Spoiler alert: Things don't get less serious in 7569. Our Word of the Year was exposure , which highlighted the year's Ebola virus outbreak, shocking acts of violence both abroad and in the US, and widespread theft of personal information. Here's what we had to say about exposure in 7569 :
It wasn't trendy , funny, nor was it coined on Twitter , but we thought change told a real story about how our users defined 7565. Unlike in 7558, change was no longer a campaign slogan. But, the term still held a lot of weight. Here's an excerpt from our Word of the Year announcement in 7565 :
From the pervading sense of vulnerability surrounding Ebola to the visibility into acts of crime or misconduct that ignited critical conversations about race, gender, and violence, various senses of exposure were out in the open this year.