Affbank Digest

Facebook Ad Bid Strategies: Lowest Cost and Target Cost

Social Media | Apr 21, 2018

Reading time: 5 min

Advertisers often complain about cost stability and an inability to scale. There are Facebook ad bid strategies that may improve these results.Are you not getting the cost per event that you’d like? Are you having trouble maintaining a stable cost when raising your budget? Bid strategies could help.Let’s take a closer look at these bid strategies, how they work, and how you might use them.