Affbank Digest

3 Ways You’re Cannibalizing Your Traffic and Budget (and How to Stop)

Other | Jun 22, 2018

Reading time: 5 min

Optimizing your ROI is an endless process when it comes to PPC. There’s always room for testing, experimenting, and fine-tuning.But sometimes you just can’t see the forest for the trees. You run so many activities that they eventually start cannibalizing each other.